Ayesha Omar ‘s new beauty line to launch on Women’s Day. Teasers for her new line, referred to as Ayesha O Magnificence, had been posted on Instagram on Wednesday and confirmed her standing in a area sporting a flowy, white costume.
The model guarantees to “nudge you gently in direction of pure, lasting and true magnificence“.
The road is being launched in collaboration with Hemani, the identical group accountable for Wasim Badami’s skincare line. Ayesha O Magnificence is a magnificence line however will closely deal with skincare and wellness.
Ayesha Omar is bringing her personal expertise with skincare merchandise and the business to the desk. She has spent seven to eight months on the venture, she instructed Photographs.
A consultant for her defined that after being the face of a number of manufacturers, reminiscent of Maybelline New York and Physiogel, Omar is aware of what works for her pores and skin and what would not. That is why this was the right time to launch her personal model.
The idea of the model is wellness and Ayesha Omar on Women’s Day will likely be endorsing wellness by it. The merchandise are anticipated to be priced within the mid-range.
Plenty of celebrities have launched their very own magnificence and clothes traces, branching out from appearing and music. Urwa and Mawra Hocane launched their very own clothes line named UxM, whereas Komal Rizvi launched skincare model Really Komal.